Wednesday, May 2, 2007

Field's death greatly exagerated?

Crains next week (according to abc7) is serioiusly weighing keeping the Marshall Field's name in some capacity in Chicago. WIth 3% gain in sales over the holidays (compared to 2% at other Field's stores), the State Street store has become a magnet for those into Field's nostalga. Meanwhile, federated has listened to and been influenced by Chicago's attachment to the Field's name.

One possibility, Channel 7 reports, would be the Feild's name remaining on the State Street. There are other ways (through products) that Federated may utilize to keep the name Marshall Field's alive.

GREAT NEWS IF THIS HAPPENED>

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