Before anyone asks: yes, the title is necessary June 20, 2005 Falwell urges boycott of Kraft Driven by companyÂ's Gay Games sponsorship By By Shruti Date Singh A publication backed by Rev. Jerry Falwell is asking readers to tell Kraft Foods Inc. CEO Roger K. Deromedi that they will boycott the companyÂ's products if Kraft doesnÂ't drop its sponsorship of the Gay Games VII. Â"Multiple millions of Americans who loyally purchase Kraft products have a right to express their opinion on the companyÂ's decision to link itself with the Gay Games. These people have a right to say, Â'If Kraft insists on sponsoring the Gay Games, I will be compelled to seek alternative brands at the grocery store,Â'Â" Mr. Falwell writes in the National Liberty Journal, his monthly publication. Â"Please considerately express to him your desire that Kraft Foods withdraw its corporate sponsorship of Gay Games VII.Â" The article includes Mr. DeromediÂ's corporate address and email address as well as KraftÂ's main switchboard number. Kraft contributed $25,000 to Gay Games VII. Harris Bank also is a corporate sponsor of the games. American Family Assn. and the Illinois Family Institute, two conservative organizations, also have decried the sponsorship of the games but havenÂ't organized a boycott yet. Peter LaBarbera, executive director of Illinois Family Institute of Glenn Ellyn, says his group is considering launching a boycott of one product but hasnÂ't finalized a strategy yet. A Kraft Foods spokeswoman would not comment on the article except to say: Â"We are sticking with our sponsorship. We are not pulling out.Â" --------------------------------------------------------------------- Good for Kraft...> |
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